Cloud Lending for Asset Finance

The Challenge

The Asset Finance market is in the throes of transformation. Flexible leasing models, heightened customer expectations, and relentless pressure from financial technology (FinTech) companies have altered the business landscape. Leasing companies need mobile, cloud, and analytic technologies to automate routine operations and create engaging customer experiences. Competitive pressures, coupled with the demand to boost revenue and reduce costs, are motivating many of these lessors to transform operational processes and offer more flexible terms.

Do you have the technology you need to compete in this new business environment? Are your information systems a liability, or an asset?

Meeting customer needs in today’s highly competitive leasing markets is increasingly dependent on technology. You need agile information systems to efficiently manage contracts and assets, along with web portals and mobile apps to simplify the lease servicing lifecycle—from inception to completion. However, IT challenges prevent many leasing firms from getting started.


The high cost of maintaining existing leasing platforms and managing legacy systems


Understanding what drives profitability - visibility in assets


Lack of visibility into equipment on lease caused by disparate systems


Need to introduce new products and services

Cloud Lending's Leasing Solutions

Cloud Lending Solutions' Leasing software enables lessors to be agile in response to customer needs in changing market conditions. Cloud Lending’s is a complete solution for lease originators, self-financed lessors, externally funded leases and leasing for captives. Our approach allows lessors to transform and advance their business by quickly implementing, extending, and digitizing the entire leasing lifecycle to stay ahead of the competitors and regulations. With a single system of record, configurable dashboards, and real-time reporting, we provide an operational view of your business and reduce technical, operational, and servicing costs that slow lessors down.

Lease Originators

Cloud Lending Solutions’ for Lease Originators allows lessors to cost effectively manage credit underwriting rules by funder or channel. It’s ideal for originators who want to expand into new financing models or leasing products. Based on the Salesforce platform, Cloud Lending manages the origination lifecycle from application through origination, underwriting ,and closing. Leasing for Originators can accommodate multiple credit underwriting processes managed by channel, funder, and leasing product.

Self-financed Leases

Cloud Lending Solutions for Self-Financed Lessors is for lessors who originate, fund, and service their own leases. This cloud-based solution manages the entire lifecycle—from application through origination, underwriting, servicing, asset recovery, and collections. Cloud Lending’s agile approach allows for structure leases, fees and charges. It can manage insurance, account for revenue, contract maturity/evergreen, track assets and disposition. New products can be quickly added with different financing products including finance lease, operating lease, single pay lease, zero percent lease, rental, rental with equity, and EFA.

Externally Funded Leases

Cloud Lending Solutions for Externally Funded Leases is for lessors who sell off rent and residual, but maintain customer relationships and lease servicing functions. It can handle the complex accounting, billing and servicing associated with externally funded leases, enabling lessors to track investor positions and account, bill, and service correctly. Advanced reporting improves a funders’ visibility into the debt position of each lease. It’s easy to configure the solution to accommodate many different terms, servicing options, and accounting rules for each funder or product type.

Leasing for Captives

Cloud Lending Solutions for Captives is for captives who originate and service their own leases. Cloud Lending generates contracts on asset delivery, installation, or acceptance. The solution manages contracts through the lifecycle including location changes, restructures, early termination, and buyouts—with updates propagated throughout the entire contract period. Billing at the asset-schedule level allows lessors to custom-configure invoices for each customer, and to establish multiple financing options such as finance lease, operating lease, single pay lease, zero percent lease, rental, rental with equity and, EFA.

Key Benefits


Grow Revenue

Grow top-line revenue by getting to market fast with new leasing products and funding approaches.

Lower Risk

Mitigate operational and regulatory risks with a single system of record.


Get a real-time operational view of your business.



Quickly respond to change. Add, update, and customize lease products on the fly with custom terms and flexible ways to manage assets.

Lower Costs

Improve margins by lowering technical, operating, and servicing costs.

Great Customer Experience

Provide an outstanding customer experience by quickly solving problems and delivering customized, high-touch services.

What Our Clients Say

  • “Cloud Lending Solutions allows us to automate the entire leasing process, on a single system, from evaluating financial applications through servicing, collections and asset disposal. Leveraging the platform allows us to lower our operating costs, speed time to market and maintain strong relationships with our customers as we improve their overall experience.”

    Mike Sheehan

    President, Flexx

  • “Neyber’s mission is to create workplace communities that enable employees to borrow and save together at fairer rates. We set out to reduce the indebtedness of the UK workforce, and in turn, to increase staff engagement and productivity. In combination with our own proprietary technology, Cloud Lending Solutions’ platform will support the growth of our business and enable it to fulfil this mission.”

    Ezechi Britton

    CTO, Neyber

  • “Harmoney is not a bank or a finance company. Harmoney is a technology enabled financial marketplace that needed a robust receivables platform that was flexible, cost efficient and quick to implement. Cloud Lending allowed us to break away from legacy systems and reduce our time to market to a fraction of other alternatives.”

    Neil Roberts

    CEO and Founder, Harmoney

  • “With Cloud Lending Solutions we reduced an anticipated 6 to 12 month development cycle to less than 3 months. This dramatically changed our go-to-market strategy and helped us connect with consumers more quickly. Cloud Lending was the only end-to-end solution built natively on Salesforce – a strict requirement in our platform architecture. Throughout our partnership, Cloud Lending has been attentive to our needs, which has made it possible for us to deliver a reliable and secure cloud-based alternative to bank lending in less than 90 days.”

    Franck Fatras

    CTO, LendingPoint



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